Gebruiksaanwijzing /service van het product 2005 van de fabrikant Mazda
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2005 FAST FAC T S MAZD A.
T he 2005 Mazda T ribute F ast F acts will help Mazda Dealers show customers how to experience the SUV with the soul of a sports car . T his sales guide provides information on k ey features and competitors, and offers guidelines for selling to Mazda T ribute customers .
Market and Customers P age 3 T he Mazda T ribute is targeted at career -minded professionals in their late twenties to early thirties . T hese college graduates belong to up-and-coming or upper -middle- class groups and are more lik ely to be married with two children.
The sophisticated sport utility profile of the T ribute can be seen in its: • Clean lines • Sculpted hood • Short overhangs • Bold front grille •T hick bumpers • Contoured body sides • B.
K ey Feature: New I-4 and Refined V6 Engines 3.0-liter , dual-overhead-cam, 24-valve, 200-hp, V6 engine (Tribute s ) • Provides strong torque at low and midrange speeds for exceptional driving perfo.
P age 6 5-speed manual overdrive transmission •F eatures short, positive throws and reduced shift efforts for a sports-sedan-lik e feel 4-speed electronically contr olled automatic overdrive transmission with lockup tor que converter (Std. T ribute s , Opt.
Electronic 4-wheel drive (Opt.) •F eatures an all-new , fully automatic Active T orque Control Coupling (A TCC) that replaces the Rotary Blade Coupling™ (RBC) from previous model years • Uses in.
P age 8 K ey Feature: Sports-Sedan-Inspired Steering Rack-and-pinion steering with engine-rpm-sensing variable power assist • Provides more assist at parking speeds for enhanced maneuverability and .
P age 9 Independent strut-type front suspension • Allows each front wheel to track over road imperfections with minimal effect on the opposite wheel • Incorporates larger -diameter damper pistons .
K ey Feature: Sports-Sedan-Inspired Brak es V entilated front disc brakes • Provide superior cooling to better resist brak e fade and deliver plenty of stopping power • Incorporate new longer -las.
Driver amenities: • Include a tilt steering column that allows the driver to position the steering wheel for maximum comfort • Provide a floor -mounted manual or automatic transmission shifter for.
P age 12 Convenient storage • Includes a standard lockable glove compartment, center instrument panel storage compartment, center console with storage , front door - trim storage pock ets, and front.
K ey Feature: V ersatile and Ample Cargo Room 60/40 split fold-down rear seatback • Offers added passenger - and cargo-carrying versatility that can hold two 26-inch bik es with their front wheels r.
Dual-stage advanced driver’ s and passenger’ s front air bag Supplemental Restraint System (SRS) (a) • Uses crash zone , driver’ s seat-track position, and passenger’ s seat weight sensors t.
Adjustable head restr aints for all seating positions • Provide additional head and neck protection for all five seating positions in the event of a collision Engine-immobilizer antitheft system •.
P ackage 1 (Opt. T ribute s ) • Includes power sliding-glass moonroof with one-touch-open and tilt-up ventilation features and sunshade , overhead console with single storage bin, 6-way power driver.
K ey Feature: Dealer -Installed Accessories P age 17 Dealer-installed accessories • Full- or half-front mask • Hood bug deflector • Moonroof wind deflector • Door edge guards • Side step tub.
Selling Dealer-Installed Accessories P age 18 P art of the joy of owning a new Mazda T ribute is personalizing it. And the best way to enhance its appearance or function is with Genuine Mazda Accessories .
Use your accessory selling guides Lik e all Mazda cars and trucks, the Mazda T ribute has its own laminated accessory selling guides that list available accessories and shows photographs of many of those accessories . Use these guides to structure your sales conversation with customers .
P age 20 Delivery Checklist ✔ When delivering a T ribute to a new owner , consult the 2005 Mazda T ribute section of the Mazda Product & Comparison Guide for complete delivery tip information.
P age 21 Y ou can foster repeat and referral business for your dealership by taking these actions to increase Mazda T ribute owner retention. Review and sign the New Vehicle Sales Delivery Checkli.
Mazda resear ch has identified five customer purchase motivations: •P erformance and Handling • Quality , Durability , and Reliability • Safety Each vehicle section in the Mazda Product & Comparison Guide contains a Purchase Motivation Walkaround Guide for each of the five purchase motivations .
Clarify , Paraphrase , Respond (CPR) Method P age 23 When a customer offers an objection or challenges you with competitive information, you can revive many sales with the CPR method – C larify , P araphrase , and Respond. F irst, ask questions to clarify the customer’ s specific concern.
P age 24 Fo rd Escape Overview The Ford Escape is available in three trim levels: • XLS comes with a 153-hp 2.3-liter 4-cylinder engine , 5-speed manual overdrive transmission, independent strut-typ.
Mazda Tribute over Ford Escape P age 25 Competitive advantages of Mazda T ribute over Ford Escape: • Unique exterior styling and colors • Standard 16-inch wheels and tires • Standard alloy wheel.
Honda CR-V Overview P age 26 The Honda CR-V is available in three trim levels: • LX 2WD comes with a 160-hp 2.4-liter 4-cylinder engine , 4-speed automatic overdrive transmission, independent strut-.
Mazda Tribute over Honda CR-V P age 27 •A v ailable V6 engine • Multilink rear suspension • Standard Anti-lock Brak e System (ABS) • Standard Electronic Brak eforce Distribution (EBD) • Brak.
Hyundai Santa Fe Overview P age 28 The Hyundai Santa Fe is available in three trim levels: Base comes with a 138-hp 2.4-liter 4-cylinder engine , 5-speed manual overdrive transmission, independent str.
Mazda Tribute over Hyundai Santa Fe P age 29 •A v ailable on-demand 4-wheel drive • Standard Anti-lock Brak e System (ABS) • Standard Electronic Brak eforce Distribution (EBD) • Brak e Assist .
T oyota RAV4 Overview P age 30 The T oyota RA V4 is available in a single trim level: • RA V4 comes with a 160-hp 2.4-liter 4-cylinder engine , 5-speed manual overdrive transmission, independent str.
Mazda T ribute over T oyota RA V4 • 5-inch-longer wheelbase •A v ailable V6 engine •A v ailable on-demand 4-wheel drive • Multilink rear suspension • Standard remote k eyless entry system .
Competitive Features P age 32 Unibody Construction S/S S/S/S S/S/S S/S/S S V6 Engine –/S –/S/S –/–/– –/S/S – Manual T ransmission S/– S/–/– –/S/S S/–/– S Automatic O/S O/S/S .
Competitive Features P age 33 Electronic Brak eforce S/S S/S/S –/–/S –/P (a ) /S S Distribution (EBD) Brak e Assist S/S S/S/S –/–/– –/–/– S Remote K eyless S/S S/S/S O/O/S P/S/S O En.
Competitive Features P age 34 Auto-off Headlights S/S S/S/S –/–/– –/–/– – F og Lights –/S –/S/S O/O/O –/S/S P Side T urn-Signal S/S –/–/– –/–/– –/–/– – Repeater.
Competitive Features P age 35 P ower Sliding –/P –/O/O –/–/S –/O/O O Moonroof Leather -T rimmed –/P –/P/S –/–/– –/–/S P Upholstery Heated F ront Seats –/P –/–/O –/–/.
Competitive Features P age 36 Cruise Control –/S –/S/S S/S/S P/S/S S Steering-Wheel- –/S –/S/S S/S/S P/S/S – Mounted Cruise Control T ilt Steering Column S/S S/S/S S/S/S S/S/S S CD Player S/.
Competitive Features P age 37 Battery-Saver F eature S/S S/S/S –/–/– –/–/– – Dual-Stage Advanced S/S S/S/S S/S/S –/–/– S F ront Air Bags F ront Seat-Mounted –/– –/–/– O/O.
Competitive Features P age 38 Basic W arranty 48-month/ 36-month/ 36-month/ 60-month/ 36-month Coverage 50,000-mile 36,000-mile 36,000-mile 60,000-mile 36,000-mile Roadside Assistance S S O S O W arra.
Competitive Specifications P age 39 Base Model Engine 2.3L DOHC 16V I-4 2.0L DOHC 16V I-4 2.4L DOHC 16V I-4 2.4L DOHC 16V I-4 2.0L DOHC 16V I-4 (Base) Premium Model 3.0L DOHC 24V V6 3.0L DOHC 24V V6 – 2.7L DOHC 24V V6 – Engine (GLS 2.7L) 3.5L DOHC 24V V6 (GLS 3.
Competitive Specifications P age 40 Standard 5-Speed Manual 5-Speed Manual 4-Speed 5-Speed Manual 5-Speed Manual T ransmission Overdrive ( i ) Overdrive (I-4) Automatic Overdrive (Base) Overdrive 4-Sp.
Competitive Specifications P age 41 Steering V ariable-Assist V ariable-Assist Variable-Assist V ariable-Assist V ariable-Assist Rack-and-Pinion Rack-and-Pinion Rack-and-Pinion Rack-and-Pinion Rack-and-Pinion T urning Diameter (ft) 38.3 35.4 (XLS) 34.
Competitive Specifications P age 42 Overall Length 174.4 174.9 178.6 177.2 167.5 Overall Width 72.0 70.1 70.2 72.7 68.3 Overall Height 70.0 69.7 66.2 66.0 65.7 (2WD) 66.1 (4WD) T rack— F ront/Rear 61.3/60.9 61.3/60.9 60.4/60.6 60.7/60.7 59.3/59.1 (2WD) 59.
Competitive Specifications P age 43 Shoulder Room— 56.1/56.2 56.3/55.9 56.9/56.5 56.3/56.5 54.1/53.7 F ront/Rear Legroom—F ront/Rear 41.6/36.3 41.6/36.3 41.3/39.4 41.6/36.8 42.4/32.6 P assenger Volume (cu ft) 100.1 INA 106.7 100.7 INA Cargo V olume (cu ft) 29.
Competitive Specifications P age 44 Maximum Driving 479 (2WD I-4) INA (2WD I-4) 444 (2WD) 513 (2WD I-4) 441(2WD) Range (mi) INA (4WD I-4) INA (4WD I-4) 383 (4WD) 494 (2WD 2.7L V6) 400 (4WD) 413 (2WD V6) INA (2WD V6) 352 (2WD 3.5L V6) 363 (4WD V6) INA (4WD V6) 513 (4WD I-4) 456 (4WD 2.
P age 45 T here are four stages in the Mazda T est Drive Experience . Each stage has been designed with a specific purpose in mind. Stage 1: Warm-Up Ensure the test drive vehicle is ready to go. Stage 2: Visioning Prepare the customer and set expectations for the test drive.
Stage 1: Warm-Up W arm-Up ensures that vehicles are ready for test drives any time a customer is ready . Have the k eys readily accessible Ensure the vehicle is clean inside and out Check .
Mazda Test Drive Experience Stage 2: Visioning V isioning sets expectations for what the customer will notice and feel while driving a Mazda. Y ou are painting a mental picture of the experience . By doing this , you focus the customer’ s attention on the details that promote an emotional connection between car and driver .
Mazda Test Drive Experience P age 48 Feel It With each element, driving dynamics help define the way Mazdas communicate with the driver . Y ou can remember these dynamics with the acronym BRASH: Braking, Ride, Acceleration, Steering, and Handling.
Mazda Test Drive Experience P age 49 Freeway On-Ramp Drive It (What Y ou’ll Say) Enter the ramp and accelerate to freeway speeds . Merge into traffic.
Mazda Test Drive Experience P age 50 Freeway Driving Drive It (What Y ou’ll Say) Now that you’re driving at freeway speed, try changing lanes. Feel It (Driving Dynamics They’ll Feel) Acceleratio.
Mazda Test Drive Experience P age 51 Cornering at Freeway Speeds Drive It (What Y ou’ll Say) As you approach this long sweeping turn, feel the way a Mazda corners Feel It (Driving Dynamics They’ll.
Mazda Test Drive Experience P age 52 Tr ansitional T urns (S-Curves) Drive It (What Y ou’ll Say) P ay attention to how the steering wheel feels on these curves .
Mazda Test Drive Experience P age 53 Freeway Off-Ramp Drive It (What Y ou’ll Say) While exiting, slow to a complete stop from freeway speeds . Feel It (Driving Dynamics They’ll Feel) Braking Handl.
Mazda Test Drive Experience P age 54 Stop-and-Go City T raffic Drive It (What Y ou’ll Say) On surface streets with frequent stop signs and traffic lights , you’ll experience Mazda’ s braking and acceleration.
Mazda Test Drive Experience P age 55 Rough and Uneven Roads Drive It (What Y ou’ll Say) While driving over rough and uneven roads , you’ll feel the stability of a Mazda.
Mazda Test Drive Experience P age 56 Stage 4: Reinforce It Reinforce It occurs after the test drive and links customer comments and emotions with vehicle engineering.
Sales Resources P age 57 www .MazdaUSA.com www .MazdaState.com Mazda T est Drive Experience We b-Based T raining Mazda Product & Comparison Guide Mazda Product & Comparison P ock et Guide 2005.
© 2004 Mazda North American Operations Due to continuous improvements , information in this guide may change without notice . T his guide is for Sales Consultant use only and was accurate as of its publication date .
Een belangrijk punt na aankoop van elk apparaat Mazda 2005 (of zelfs voordat je het koopt) is om de handleiding te lezen. Dit moeten wij doen vanwege een paar simpele redenen:
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